Check it out on the Publications page.
(8m reading time) In this series I discuss feature launch announcements. In the first post I covered the feature-owner interview and introduced the Big Picture Framework (“the framework”
(7m reading time) In the first post in this series I talked about the under-appreciated power of good feature launch announcements. I also put money on an interview with the
(4m reading time) “Adventures in Product” has seen a few weeks of tumbleweeds recently due to my international travel through the month of January. Such is the plight of the single-author blog. I’m currently getting my head back on straight
(3m reading time) When a company releases an update to its software that includes a new feature, it’s up to the product marketer to figure out whether, when,
It doesn’t matter who you are, just make sure you get the proportions right. “I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as
(1m reading time) I should’ve started a blog years ago. I thought about it. I intended to. But the internet was already so stuffed with everybody’s articles, blogs,
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